Customer Feedback
Throughout our coast and countryside destinations we are committed to providing an exceptional visitor experience. Your feedback is invaluable in helping us enhance our offerings and ensure every visit is memorable.
Your feedback matters
Feedback from our visitors is essential. It gives you the opportunity to have your say on how we are performing, and how we can improve your visitor experience.
We asked our visitors to rate on a scale of 0-10 "How likely are you to recommend us?" Our average score between 1 July - 30 September 2026 was:
- Land Trains: 9
- Beach Chalets: 9
- Countryside: 9
Customer satisfaction results
Each year, the Destination Services team ask visitors for feedback on their experience. The results help us measure how well we are meeting our service standards and where we can improve.
The tables below shows how each of our coast and countryside services performed against each of our Charter Standards.
| Charter Standards | Beach Chalets 2025 | Target 2026 |
|---|---|---|
| Our staff will be knowledgeable and helpful, providing a prompt and personal service, respecting all and make customers and visitors feel welcome | 92% | 94% |
| Our venues will be managed in a sustainable way and checked daily to ensure they are clean and safe to use | 80% | 84% |
| Publish up-to-date and accurate information, maintaining a booking system that is convenient to our customers | 86% | 90% |
| Make prices competitive and fair to ensure value for money | 82% | 86% |
| Overall score: | 84% | 87% |
| Charter Standards | Land Trains 2025 | Target 2026 |
|---|---|---|
| Our staff will be knowledgeable and helpful, providing a prompt and personal service, respecting all and make customers and visitors feel welcome | 90% | 94% |
| Our venues will be managed in a sustainable way and checked daily to ensure they are clean and safe to use | 89% | 90% |
| Publish up-to-date and accurate information, maintaining a booking system that is convenient to our customers | 87% | 90% |
| Make prices competitive and fair to ensure value for money | 87% | 89% |
| Overall score: | 89% | 90% |
| Charter Standards | Local Nature Reserves 2025 | Target 2026 |
|---|---|---|
| Our staff will be knowledgeable and helpful, providing a prompt and personal service, respecting all and make customers and visitors feel welcome | 98% | 98% |
| Our venues will be managed in a sustainable way and checked daily to ensure they are clean and safe to use | 86% | 89% |
| Publish up-to-date and accurate information, maintaining a booking system that is convenient to our customers | 91% | 92% |
| Make prices competitive and fair to ensure value for money | 96% | 96% |
| Overall score: | 91% | 92% |
You said we did
You said: Please run more trains during busy periods to reduce waiting times.
We did: During large events such as the Bridlington Kite Festival, we ran all five trains on the north route, and extended our operating hours. We will also be operating an extra land train every afternoon during the summer holidays.
Visitor testimonials
Scroll through to read what our visitors are saying about their experiences in the East Riding Coast and Countryside:
Chalet guests
“
All staff were very helpful and knowledgeable.
Helpful, friendly and professional, interacted well with my children, both of whom have additional needs.
Land Trains
“
Great interaction with my children, allowing them to have a picture in the driver’s seat and also very knowledgeable of other things to do whilst on holiday.
”Land Trains
“
Ruby was lovely, she made us feel safe and was very informative.
”What did you value most about the land train experience?
“
My grandson’s expression
”What did you value most about the chalet experience?
“
Spending time outside with friends.
”Did you know?
Land Trains
Over the past 4 seasons, the land trains have carried 514,374 passengers.
That many people stood shoulder to shoulder, would reach from London to Manchester.
Beach Wheelchairs
Our free to use beach wheelchairs have allowed over 200 wheelchair users access to Bridlington’s beaches over the last 3 years. The beach wheelchairs are available all year round. Please contact the office for details.
Chalets
We have 150 chalets for either short or long term hire situated along Bridlington and Hornsea seafront. Why not come down and enjoy the beach?
Our Customer Charter
We’re dedicated to providing a welcoming, safe, and enjoyable experience for all. You can read our Customer Charter on the East Riding Culture and Leisure website to learn about our commitment to quality, accessibility, and continuous improvement.